The Decision-Ready Supply Chain

How shippers operate when forecasts stop helping. Uncertainty is now an operating condition, and a software platform on its own does not turn a decision into physical movement.

More data, yet less certainty

In a February 2026 Indago survey of 29 supply chain and logistics executives, 62% said uncertainty is higher today than it was 3 years ago. Most also said they have complete information only half the time or less when making high-impact supply chain decisions. That gap is where supply chain strategy has to evolve.

Inside the e-book

• A letter from Thad Bedard, President of APL Logistics
• The view from the Port of Los Angeles from Gene Seroka, Executive Director
• The case of a seasonal retailer
• The APLL field manual: move closer to the origin, build the data layer to support the forecast, and put AI to 3 specific uses

What you will learn

• Why forecasts lose usefulness sooner in today's supply chain environment
• How decision-making has changed for shipper teams managing more stakeholders, more data, and shorter planning cycles
• The key to giving teams more time to respond to vendor, documentation, booking, and pickup issues
• The data architecture to turn shipment, order, carrier, and milestone information into usable decisions
• Where AI can help supply chain teams predict risk, improve communication, and support approved operational actions