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AI – Connecting People, Processes, and Technology

Catalina Herrera, Field CDO at Dataiku, recently shared insights into how Dataiku’s Everyday AI platform is helping APL Logistics strengthen its supply chain operations and drive measurable business value.

For Catalina Herrera, the true value of AI lies in its ability to empower organizations to make smarter, faster decisions. In her work with APL Logistics, Herrera has witnessed how Dataiku’s Everyday AI platform brings together complex, multi-sourced logistics data, enabling the company to optimize operations, improve efficiencies, and respond proactively to challenges across their supply chain.

“At the end of the day, it’s about bringing people and technology together to solve real business problems and create efficiencies at scale.”

Herrera explains that for APL Logistics, this approach means predictive analytics and visual AI are not just abstract tools—they are integrated into daily operations, helping teams make informed decisions and streamline processes.

Herrera emphasizes that the partnership goes beyond technology. By aligning on shared goals and collaborating closely with APL Logistics, Dataiku ensures that AI adoption supports the company’s broader strategy, connecting people, processes, and technology in a way that drives measurable business impact.

Through this collaboration, Herrera has seen APL Logistics position itself as a leader in the logistics space, demonstrating how everyday AI, when thoughtfully applied, can turn data into a competitive advantage and create operational excellence across a global organization. By partnering with Dataiku, APL Logistics is proving that everyday use of AI isn’t just possible—it’s the key to building the supply chain of the future.


With its global expertise and network spanning over 120 service locations across 60 countries, APL Logistics is committed to empowering supply chains for success. Our supply chain solutions leverage the experience of our committed professionals and cutting-edge technology to equip businesses with the tools to improve resilience, boost efficiency, and drive revenue growth.